
About
Our Services
We don't offer a menu of consulting services. We work on three specific problems that consistently determine whether a product succeeds or fails — product strategy, go-to-market, and product R&D. Every engagement is built around the one or two of these that your situation actually needs.
Product Strategy
A Product Strategy engagement includes: assumption mapping, demand signal validation, ICP pressure testing, competitive positioning, and a scored DFV recommendation with a prioritised action list. When you need this: Before your next round. Before you sign a manufacturing contract. Before you spend on a launch that hasn't been validated. Entry point: DFV Diagnostic Sprint, 2 weeks, full deliverable. Full engagement: 3–4 months. Scoped after the sprint.
Go-to-Market
A GTM engagement includes: buyer journey mapping, channel strategy, pricing validation, messaging framework, funnel design, and a 90-day execution roadmap. When you need this: When you know what you're building but not who will buy it first, through which channel, and at what price. Or when a launch underperformed and you need to understand why before trying again. Entry point: Scoping call to define the scope, then a fixed-fee proposal. Typical engagement: 6–10 weeks.
Product R&D
Product R&D includes: a full-spectrum lifecycle that integrates deep-dive discovery, rapid prototyping, and advanced systems engineering to transform conceptual blueprints into market-ready innovations. When you need this: When navigating complex technical hurdles or when the goal is to disrupt established industries with high-performance, sustainable hardware solutions. Entry point: Three collaborative strategy sessions where we audit your technical requirements and align our specialized labs with your long-term vision. Full project proposal follows. Typical engagement: Variable timeframes depending on scope and industry (min. 3 months)

The Team

Dr. Nikita Patil | co-founder
+ Nutraceutical science and clinical evidence evaluation + Biomedical engineering and device development strategy + Technology commercialization in regulated health environments + MENA and North American market knowledge for health products + Scientific claim validation and regulatory risk assessment

Shail Agnihotri | co-founder
+ Product strategy and design research + Go-to-market architecture and buyer behavior analysis + System design for physical product and manufacturing environments + Circular economy and sustainable systems strategy + Brand and commercial strategy for new market entry
Advisors
Dr. Arun Dixit
Industrial Chemistry
Dr. Girish Pagare
Materials
Dr. Vaishali Patil
Public Health
Vivek Navare
ESG

